ABOUT SIP
Revolutionary, Fun, Happiness.
The SIP STORY
Once upon a time, there was a young(ish) female who loved playing all different kinds of sports. She saw flaws in her sports clothing and knew she had to do something about it. From the uncomfortable fit of t-shirts to dull colour options, this was one woman on a mission to change the industry! One day during COVID-19 lockdown, this young(ish) girl was sat on her bed, counting down the days to be back in the playing field, when she started thinking about the clothing she was wearing. She picked up a pencil and began to draw. One sketch led to another until SIP was born…
SIP has been created to revolutionise all uncomfortable, bland, and boring sports clothing. We want to incorporate not only FUN and HAPPINESS into our clothing, but aspects of innovation and technology.
As a sports performer myself, I found it very difficult to find any sports brand that combine my values (Comfortable, Protective & Trendy) into one singular item of clothing. For example, t-shirts are only really produced in plain boring colourways. Most of these were also so tight fitting that my confidence would suffer. Don’t even get me started wearing these for sweat-prone sports!
Mesh integration and lightweight spandex materials have been used in all technical T’s, and a female box fit style T has been developed to suit athletes like me, who prefer a looser approach to sports clothing.
Creating more clothing options for female athletes one day at a time.
Together with SIP, they all lived happily ever after.